Over 70% of 2021’s top content was consumed on smartphones.
For the first time, independent personalities outperformed traditional media outlets in terms of raw engagement and "top" rankings. nrop dlihcrar 2021 top
Subcultures became mainstream, leading to the rise of hyper-specific keywords and specialized media archives. Over 70% of 2021’s top content was consumed on smartphones
The way we search for "top" content has evolved. In 2021, users became more adept at using specific, sometimes coded, or complex phrases to bypass broad results and find the exact media they desired. This shift toward specific long-tail keywords highlights a more sophisticated internet user base that knows how to navigate the vast archives of digital data. nrop dlihcrar 2021 top
Algorithms favored short-form video content, making it the primary vehicle for 2021's most-searched trends.