Calculating conditional probability for revised decision-making.
Business planning requires looking into the future. Time series analysis helps identify trends, seasonal patterns, and cyclical fluctuations. Techniques Smoothing out short-term fluctuations. Exponential Smoothing: Weighting recent data more heavily.
Be ready to sketch Normal Distribution curves to visualize p-values.
Probability is the backbone of predictive analytics. In BA4101, you focus on how likely certain business outcomes are to occur. Key Concepts
This is the most "applied" part of the syllabus. It allows managers to test if a new strategy or product is actually better than the old one. Tests to Remember Comparing means between groups.
The range within which a population parameter likely falls. Hypothesis Testing

